Brand Design

Client: Forseti Abogados
Sector: Law Firm
Project: Forseti Abogados is a Law Firm that start its operations in Ecuador. Freshly new they approach to us with the need to create a graphic identity for the firm, identity that represents their goals and mision.

Process

Our client has already a brand name "Forseti", this name has several connotations that justify the decision of this name. We start to make the appropriate investigation about the name, meanings an ideas, that connects graphically with images that we can use to start building the logotype.

We found the nordic draw of the God Forseti, interesting and strong enough to be the best pick for develop any idea. Also our client has already an approach to this nordic symbols.

With this base we found the Isotype that represents better the idea and connection with the brand name, and also an Isotype that is suitable for this type of business

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